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Influence: The Psychology of Persuasion Book by Robert Cialdini


40.50

Influence: The Psychology of Persuasion by Robert Cialdini explores the psychological principles behind why people say “yes” and how these insights can be applied ethically in everyday life. Drawing from years of research and real-world examples, Cialdini presents six key principles of influence—reciprocity, commitment and consistency, social proof, authority, liking, and scarcity—and explains how they shape our decisions, often subconsciously. The book is a foundational text in marketing, psychology, and behavioral science, offering practical tools for recognizing and utilizing persuasive techniques in both personal and professional contexts.

  • Pages: 278
  • Genre: Personal Development
  • Book Cover Type: Paperback
  • Language(s): English
  • ISBN: ‏‫‭‏‫‬9780061241895
  • Persian Title: کتاب Influence: The Psychology of Persuasion اثر Robert B. Cialdini
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Self-improvement and personal development focus on enhancing one’s skills, mindset, and overall quality of life. This journey involves setting goals, building self-discipline, and continuously learning to unlock one’s full potential. Whether through reading, practicing mindfulness, or developing new habits, personal growth leads to greater confidence, resilience, and success in various aspects of life. It encourages individuals to step outside their comfort zones, embrace challenges, and cultivate a growth mindset. Personal development also includes improving emotional intelligence, communication skills, and time management. By adopting positive routines, such as journaling, meditation, and goal-setting, individuals can create meaningful change in their lives. Surrounding oneself with inspiring mentors, engaging in lifelong learning, and staying committed to self-improvement helps individuals achieve personal and professional fulfillment.

Weight320 g
Condition

New

Format

Paperback

Product Type

Personal Development

Writer

Genre

Self-Help

Language

English

Origin

American

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