In Upstream: The Quest to Solve Problems Before They Happen, Dan Heath challenges readers to shift from reactive to proactive problem-solving. He introduces the concept of "upstream thinking," which involves identifying and addressing the root causes of issues before they escalate. Through compelling case studies—from Iceland's success in reducing teenage substance abuse to a company's overhaul of its customer service system—Heath illustrates how systemic changes can prevent recurring problems. He emphasizes the importance of collaboration, data-driven decision-making, and aligning incentives to create lasting solutions.
- Pages: 344
- Genre: Business & Leadership
- Book Cover Type: Paperback
- Language(s): Persian (Farsi)
- ISBN: 9786227089240
- Persian Title: کتاب بالادست اثر دن هیث
