The Maruti Story: How A Public Sector Company Put India On Wheels Book by R. C. Bhargava (Farsi)

Description

The Maruti Story by R. C. Bhargava is a strategic analysis of industrial policy and management, detailing how Maruti Suzuki transformed India into an emerging automotive power. More than a corporate history, the book is a compelling case study on the government’s role in industrial development. It examines how a nation with limited automotive experience achieved market success through sound management and win-win international partnerships. By presenting practical lessons from Maruti Suzuki’s journey, the book provides rich insights into strategic execution, industrial growth, and the creation of a competitive automotive industry in Asia.

• Pages: 374
• Genre: Business History, Management, Entrepreneurship
• Book Cover Type: Paperback
• Language: Persian
• ISBN: ‏‫‬‭9786228006451
• Persian Title: کتاب مسیر پیشرفت هند در خودروسازی

Additional information

Reviews

Questions and Answers