Description
Platform Revolution by Geoffrey G. Parker, Marshall Van Alstyne, and Sangeet Paul Choudary is a definitive guide to understanding and building successful platform-based businesses in the digital age. The book explains how companies like Uber, Airbnb, Amazon, and Facebook transformed traditional industries by creating powerful ecosystems that connect producers and consumers. It provides clear frameworks for designing, launching, and scaling platforms, and offers insights on monetization, network effects, and governance. Ideal for entrepreneurs, strategists, and business leaders, this book is essential reading for anyone looking to thrive in a platform-driven world.
- Pages: 428
- Language(s): Persian (Farsi)
- ISBN: 9786004970969
- Persian Title: انقلاب پلتفرم – Geoffrey G. Parker
