"This Is Marketing" by Seth Godin is a groundbreaking book that redefines how we approach marketing in a world filled with noise and competition. Godin argues that successful marketing isn't about pushing products on consumers, but rather about understanding and serving a specific audience. He emphasizes the importance of building a tribe or community around shared values and beliefs, which ultimately leads to lasting relationships and loyalty. The book guides readers through the process of identifying their target market, understanding their needs, and creating meaningful solutions that resonate with them. Godin highlights the significance of storytelling in marketing, asserting that effective narratives can inspire and engage audiences on a deeper level.
- Number of Pages: 300
- ISBN: 9786226156448
- Genre: Self-help
- Persian Title: کتاب این است بازاریابی اگر یاد نگیرید دیده شوید دیده نمی شوید اثر ست گادین
- Language(s): Persian (Farsi)
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