Hooked: How to Build Habit-Forming Products by Nir Eyal (Farsi)

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Hooked: How to Build Habit-Forming Products by Nir Eyal (Farsi)

Name: Hooked: How to Build Habit-Forming Products by Nir Eyal (Farsi)
Brand: ShopiPersia
SKU: DKP-249185
Price: 30.96 EUR
Availability: InStock
Author: Nir Eyal
ISBN: 9786006958934

Writer: Nir Eyal

€30.96

ISBN

9786006958934

Product Type

Business Strategy & Marketing

Origin

American

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Weight: 242 g / 0.53 lb

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Hooked: How to Build Habit-Forming Products by Nir Eyal presents the "Hook Model," a four-step framework—Trigger, Action, Variable Reward, and Investment—that companies can use to create products that foster user habits. By understanding and leveraging psychological triggers, simplifying user actions, offering variable rewards, and encouraging user investment, businesses can design products that become integral to users' daily routines. Eyal emphasizes the ethical considerations of habit-forming design, urging creators to build products that positively impact users' lives.

Pages: 204
Genre: Product Development
Book Cover Type: Paperback
Language(s): Persian (Farsi)
ISBN: 9786006958934
Persian Title: کتاب قلاب اثر نیرایال

Weight	242 g
Condition	New
Format	Paperback
Product Type	Business Strategy & Marketing
Writer	Nir Eyal
Genre	Business
Language	Persian
Origin	American

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