Description
Great by Choice explores why certain companies not only survive but thrive amid uncertainty, chaos, and luck. Based on a nine-year research study, Collins and Hansen identify key behaviors that distinguish these "10X companies," including fanatical discipline, empirical creativity, and productive paranoia. The authors argue that greatness is not a result of luck but of deliberate choices and consistent practices that enable organizations to navigate turbulent environments successfully.
- Pages: 376
- Genre: Business, Leadership
- Book Cover Type: Paperback
- Language(s): Persian (Farsi)
- ISBN : 9786006958965
- Persian Title: کتاب انتخاب عالی اثر جیم کالینز و مورتن هنسن
