Description
Good to Great examines how mediocre companies can achieve lasting greatness. Based on a five-year research project, Jim Collins and his team identified key principles that separate great companies from the rest, such as Level 5 Leadership, the Hedgehog Concept, and a culture of discipline. The book emphasizes that greatness is not a function of circumstance, but of conscious choice and discipline, and it offers a data-driven framework for leaders seeking to elevate their organizations from good to truly exceptional.
- Pages: 304
- Genre: Business, Leadership
- Book Cover Type: Paperback
- Language(s): Persian (Farsi)
- ISBN : 978964814039
- Persian Title: کتاب از خوب به عالی اثر جیم کالینز
